Scroll down icon


Etch Real Estate works with buyers, sellers, tenants, and homeowners throughout Sydney and NSW – we know the region like few others and it shows in the trust we receive from our clients and that they put in our services.
What does that mean for you? Read below to learn more about what we’ve done for so many in the local real estate market and how we can work together to help you realize your property goals with Etch.

Powerful Vendor Case Studies:

* Records as announced at the time of transaction

  • We walk away from a home with a very long family association feeling positive and confident in the final result. We just cannot thank Hugo and Luljeta enough! We do not hesitate in recommending Etch Real Estate to anyone looking to sell their family home in the future.

    lizzie and david armstrong


  • "You only get one chance to sell at a premium and Etch is simply the best out there." I will not hesitate to recommend Etch Real Estate as simply the best agents on the Northern Beaches when it comes to selling your home. You only get one chance to sell at a premium and Etch is simply the best out there.

    michelle and mark woolven


  • I was extremely grateful that the anticipated stress from so many “moving parts” never arrived.  Hugo and Lu really stepped up and took charge, making the enormous process of selling two houses and buying one in a couple of months seem easy. They are kind, sensitive, honest and decent people, all those things you wouldn’t expect of real estate agents.

    lucy and frank machart


  • “Overall, Hugo felt very real. He was very communicative and flexible, and his marketing was great. He presents with authenticity and quality, and there is follow through on that, which feels like a rare trait in the real estate industry."

    renae and ian pettit


  • Hugo and Luljeta were always interested, enthusiastic, reassuring and available. They kept us well informed, explained their approach, provided strong analysis, and important updates weren't restricted to business hours

    yvette and craig


  • “Hugo and Luljeta are very personable, relationship-driven, trusting, and have good business ethics and principles. They have a good long-term approach, always wanting to maintain the relationship on both sides, for the vendor and buyer.”

    yvette and wade sutton


  • I can recommend Etch Real Estate with the same confidence that I have in giving them three more homes to sell in a boutique development I’ve recently completed. I believe them to be hardworking but most of all very professional in the manner they conducted the sales process. Simply they ‘got the job done’ without any headaches or excuses. They succeeded where others repeatedly had failed.

    peter woodland


  • Etch Real Estate are literally the best agency to work with. I have every confidence in Etch being the premier real estate agency on the Northern Beaches capable of getting a premium result for each of their clients. The final result stand testament to just how expert Etch Real Estate are at their business. Not only did we field multiple offers but the final sale price broke the suburb record in the process.

    irwin wan


  • When we decided to sell our beloved family home during the COVID-19 pandemic we wanted an agency partner who had the network and negotiation and marketing skills to realise a premium outcome. One agency stood apart from the rest: Etch Real Estate. The results speak for themselves. Etch secured the price we wanted within nine days of the launch, setting a new street record for a residential sale in the process. For anyone seeking to market their home to a premium audience for a high value outcome, we have no hesitation in recommending the Etch team.

    tiffany and duncan egan


  • My experience with Etch was delightful. Hugo and Lu worked in my best interest the entire time and made me feel cared for throughout the campaign. The result achieved is outstanding and I can't think of a better agency in Balgowlah heights to get the job done.

    vivienne hardy


  • "Hugo and Lu are exceptional with their sales strategies and vendor management, they work tirelessly to bring great results and I can see why more and more vendors form Seaforth to Clontarf"

    jim and koula zerefos


  • If you are looking for an agent to sell your home on the Northern Beaches, Blair and I would have every confidence in suggesting that Etch is the best! We can say with complete confidence that in the care of the team at Etch Real Estate you will see nothing but an outstanding result!

    stacey and blair lockton


  • "Etch Real Estate was nothing short of relentless and diligent with their efforts. They created an environment which sold our property and we are delighted with their efforts. We think Etch Real Estate are rapidly becoming the agency to turn to on the Northern Beaches and proving they have exactly what it takes to put the others to shame."

    brett and lori luhrmann


  • When it comes to a real estate agency that go above and beyond, I cannot imagine anyone better than Etch Real Estate. Their knowledge of the local area and their expertise is unlike anything we have experienced previously.

    ben and kelly goodwin


  • My words can barely describe how grateful I am to the team at Etch for their guidance and leadership displayed in what has obviously been one of the world’s most complex economic downturns. They literally went above and beyond on every task. I have recommended Etch repeatedly since engaging them and have no hesitation in continuing to do so.

    tony zaknic


  • The team at Etch Real Estate were so impressive, we have engaged them to sell not one, but two homes for us. If you’re looking for an agent that cares, is hardworking and has the professional acumen to negotiate deals at the highest level, then you will be in very good hands with Etch Real Estate. We have dealt with them as a buyer, and twice now as vendor. On each occasion they have exceeded our expectation and reinforced our confidence and belief in Hugo and Luljeta, and Etch Real Estate.

    richard and joanna


  • You guys make dreams come true!! Thanks so much, we're soooooo happy! We're so very glad and happy to recommend Etch Real Estate!

    simon and kate whiteley


  • We recently sold our family home through Etch Real Estate. Selling the house was a challenging task that Hugo and Lu expertly guided us through from start to finish. We were particularly grateful for their expert advice on preparing and styling the house, and for the amazing support and feedback they gave us during the sales experience. We highly recommend Etch to anyone looking for a real estate agent who is honest, enthusiastic, determined and passionate about helping people buy and sell property.

    judith fitz-henry


  • As a local investor with a keen eye for property, and an extensive investment portfolio across Sydney, I have kept a keen eye on Etch Real Estate over the passed 18-months. Without any significant driving factors pushing me to sell any of my properties, as part of being an astute investor I was willing to release some assets in preparation for a softer market. Etch were able to deliver an increase in value on my home which was well and truly above and beyond market conditions.

    peter cai


  • I would recommend Etch Real Estate to anyone looking for a boutique real estate that is both willing to dig deep and professionally market their home. They get the job done in a manner that has the potential to make a significant difference to the real estate industry. I am very pleased I chose Etch Real Estate!

    kristina curtis


  • When it came time to sell our family home in Balgowlah we had several local agents under consideration. We'd watched Etch Real Estate go from strength to strength with their results and could not go passed their infectious passion. They got the job done quickly and the result exceeded all our expectations, especially as many agents had spoken of a falling market. I can highly recommended Etch to anyone if you're thinking of selling on the Northern Beaches.

    tom kraus


  • Hugo and Luljeta were always my number 1 choice. Knowing & trusting you both from years ago, along with your enthusiasm and passion for your work all came together nicely and quickly in a challenging market. I have no hesitation in recommending Etch Real Estate to absolutely everyone on the planet!

    rose stamell


  • Hugo and Lu have just been so wonderful with the handling of our property. I’m a very positive person and I was so lucky to come across this young couple who helped me through — it was so quick. They reminded me a lot of Nick and I when we worked together years ago. The price achieved for my home came from exceptional marketing and clever negotiations skills from Hugo and Luljeta. I would be happy to recommend them to anyone looking to sell.

    joanna vacopolous


  • A big thank you to Hugo and Luljeta for selling the house that has been our family home for 25 years. Thank you for your energy and total commitment throughout the sale process, going far beyond what you would expect from a typical agent. You have both been an absolute pleasure to work with and have repaid our trust in spades. We will be watching your progress with great interest and wish Etch every success for the future.

    steve and pauline lydiate


  • You've been a soldier throughout the entire process. No other agent could have pulled this off. I'm certain of it. I've been left speechless honestly. Thought you would have cracked under the pressure but you didn't. It's highly impressive and commendable.

    vendor 238 old south head road


  • "The reason we employ him is to get a premium price. If we wanted to get a basic market price, we would have sold it ourselves. At the end of the day, my business partner and I have been doing this for a while, so we could have sold the house ourselves. But as Hugo pointed out, the reason we'd employ him is to get a premium price. If we wanted to get a basic market price, we would have sold it ourselves. We bought into that, and he quickly sold the house for a great price."

    josh thomson


  • “From day one, Hugo and Luljeta have been so helpful and always there for us. They're very trustworthy and honest. When we've had things that needed to be done on the property, it just got done. No headaches, no issues. It was fantastic."

    alenush hagopian


  • Hugo and lu are amazing!!! We were getting ready to sell and I was interviewing agents they would come and say I can get you this and I can get you that and this was makeing myself and my wife a bit uncomfortable we actually started having second thoughts about what we were about to do no one was giving us any insight on how it all works fast forward I was at my sons friends birthday party all the dads were talking and I met Hugo as it turns out our sons are friends at school I mentioned to him if he knew any real estate agents turns out he and his wife own etched r/e I asked if they were interested in looking at my situation they agreed they came around and gave real professional advice they made us very comfortable with what needed to happen to achieve the best results every thing they advised us on was to our benefit they were with us the whole way through emotional support and trades people advice everything happened the way they said it would proprietary was on the market for five days and sold they are the future in the way real estate should be if you use anybody else you will probably have a very stressful and long campaign. Don't risk it you've worked hard for this want the best results then use the best etched r/e thank you Hugo and lu for everything Beau and sakiko lawson

    beau lawson


  • Hugo, thx mate absolutely wonderful news! Many thx to you and Luljeta on your hard work, perseverance and steely determination in seeing it through where others had failed; great testimony to not only your absolute stubbornness (!) but your skill in making it happen! Cheers

    andrew & lingling lawler


  • Hugo helped us with negotiations in purchasing a property out of town and went above and beyond. It definitely took the stress out of it for us!

    danika aplin


  • We met Hugo and Lu while searching for a home recently. We had been exploring for some time and it so happened that the home they were listing was just perfect. The market was definitely strong at the time and favoured the seller. Whilst this was the case we found negotiations to be fair and exceptionally professional. We've since established a friendship with Hugo and Lu and find them to be a great asset to their industry. It is without hesitation that we recommend as talented Real Estate Agents and believe they'll do really well in the industry.

    mike and kay kennedy


  • Dear Hugo & Lu, My wife and I wish to thank you for helping us to realise our dream of buying our first home. From the very beginning, you took time to show us the unit in detail, pointing out the various strengths and features of the property. My wife is new to Australia and she was most impressed with the time and consideration you took with us. We found you to be very professional and easy to communicate with at all times. You did a fantastic job helping and supporting us throughout this whole process. We are so happy with our new home and give our heartfelt thanks to both you and your wife. Stone & Cherry

    stone & cherry zhu


  • I had the pleasure of meeting Hugo and Lu and whilst we didn't end up purchasing the home as it wasn't quite the one for my family, they were both so honest and upfront with us through the campaign and it really helped the process. I hope we end up buying off them soon and would highly recommend them.

    renee and chris jepson


  • Hugo and Lu are the very best! Highly recommend. We found Etch Real Estate when we were going through a difficult time in managing our property and we were really lucky to have met Hugo and Lu. The care, support and responsiveness we received and continue to do so from Etch is second to none. Hugo and Lu are highly encouraging and supportive, have exceptional market knowledge and have shown genuine care for us and property. It is no doubt that Etch was a Game Changer of Year finalist and it really shows. It is pleasure to be working with Etch Real Estate.

    chaitanya kolluri


  • I have worked closely with Hugo on a number of listings as his account coordinator at Campaigntrack. I have seen first hand the care and dedication Hugo puts into each and every listing. I see his enthusiasm for a successful sale and the high level of of service he offers to help accomplish this. When it comes to the marketing of a property Hugo chooses the finest quality products, his attention to detail and passion for strong branding results in an extremely polished and professional marketing strategy. Hugo's knowledge of communication technology and his eagerness to try new products means every listing is marketed with an up to date modern approach. I highly recommend Hugo to anyone looking to sell their home.

    imogen ralph


  • It is with pleasure that I provide this testimonial for Hugo Gaston Ortega following the sale of my unit block in Cronulla to a developer. The mark of a truly good agent becomes evident when negotiations are not straight forward, but are completed with a positive outcome for everyone involved, guided by a professional strategy and effective troubleshooting. I was consistently impressed with Hugo’s handling of such high level negotiations and his knowledge and dedication by way of time and patience in leading all parties to completing the transaction. Having handled the sale of our block where everyone had different needs with the utmost of professionalism, I am completely happy to have trusted Hugo with the responsibility of this opportunity and would have no hesitation in recommending him to other vendors or developers.

    dian blades


  • It is with pleasure that we provide this reference for Hugo Ortega. We own units in a small older block in Cronulla that was in need of serious capital expenditure. Our block approached an associate of Hugo to source market interest in redeveloping the block.Our understanding is that Hugo was able to bring to the table purchasers with whom local agents did not have relationships. Working with a number of owners with various back stories and personalities is not easy! Hugo worked tirelessly and objectively to negotiate an outcome that was palatable and acceptable for all. He was open, fair and available to talk throughout. Hugo maintained a professional and calm demeanor as he tenaciously negotiated the conversations to a positive conclusion for all. We would have no reservations in recommending Hugo to negotiate a property development deal with multiple parties.

    mark & telina barn


  • We came across Hugo and Luljeta during an Etch Real Estate open house in Allambie Heights. While we didn't purchase that home, as it wasn't ideal for us, we found Etch to be highly professional and dedicated to their task. Their friendly approach and the professionalism with which they marketed the home makes me believe that they'll do great at real estate. I wouldn't hesitate in recommending Hugo and his team and wish them every success in Real Estate.

    phil and kim dyer


  • "Our family firmly believes that if it weren’t for the tenacity, diligence and execution of Etch and their staff, this exceptional result would not have been achieved. Having surpassed the most recent nearby vineyard sale by 40% and halved the time on market, Etch showed that their ability to deliver on every promise was to be uncontested moving forward. I can strongly recommend their services if achieving an outstanding result is paramount."

    bill karelas


  • Want to win on Auction day? Then get professional help! When Our dream home came up for sale early this year and we saw it was going to auction we were pretty anxious from day 1. What if someone else wanted this house more than we did and were prepared to pay over the odds to get it? How we we figure out our maximum bid? How do auctions work and most importantly is there a winning strategy? The more people we spoke to to more opinions we got, and everyone gave us different, conflicting advice so we decided to get professional help from Etch Real Estate. Hugo took great care of us, including daily coaching on what was about to happen and exactly what we needed to do to win. Everything played out exactly as Hugo said it would, down to the last detail and not only were we prepared, we were confident, and got the result we wanted. We won the auction on the day mostly thanks to the advice, guidance and consultancy we got from the team at Etch Real Estate. Getting professional help to buy your new house - in my opinion - is equally as important as it is to selling your house. Thank you for everything Hugo! Sincerely, Rob & Jessica Thorne. August 2015.

    rob & jessica thorne